About Apex
Honest Web, Search and Ad Work for Local Businesses
Apex: Web Solutions and Consultation helps North Florida businesses get found online and turn searches into customers, with a focus on SEO, website development and advertising strategy. Every service has a published fixed price, every project starts with a written quote, and clients own their accounts and files once paid in full.
Why Apex Exists
Local Businesses Deserve Straight Answers
Too many business owners have paid for a website they can't edit, signed a marketing contract they can't read, or found out their domain and ad accounts belonged to someone else. The work was hard to judge, and the bill was harder to understand.
Apex works the other way around. Every service has a fixed price and a code on a public rate card. Every project starts with a free call and a written quote. Third-party costs like domains, software and ad spend are paid by you directly, in accounts you own, and the final files and accounts are yours once paid in full.
Lead Consultant
Meet Shannon Keene
Shannon Keene is Apex's Lead Consultant and runs every free 30-minute discovery call. It's a video call on Google Meet about your business, your customers and what you want more of.
Every project starts there: a free discovery call, then a written quote that lists every service by its rate card code and price, before any work begins.
How Apex Works
Six Principles Behind Every Project
Prices in Writing First
A free discovery call, then a written quote with rate card codes, before any work begins.
Your Name on Every Account
Third-party costs like domains, software and ad spend are paid by you directly, in accounts you own.
Plain-English Reports
Calls, forms, rankings and what changed, without the jargon or vanity numbers.
Clean, Honest SEO
No fake reviews, no bought links and no promises of a number one ranking.
Fast, Accessible Sites
Hand-built pages that load quickly on phones and work with keyboards and screen readers.
No Long Contracts
Monthly plans are billed month to month and can be canceled with 30 days' notice.
The Mark
The Story in the Logo
The Apex mark started as a hand sketch: a peak, rising bars and an arrow, cleaned up into one shape. Tap each part to see it.
What Apex Won't Do
The Things You Won't Find Here
- Promise the Number One SpotNobody outside Google controls rankings. Promises like that are a red flag.
- Lock You Into a Long ContractMonthly plans run month to month with 30 days' notice to cancel.
Start With a Free 30-Minute Call.
Talk through your goals with Shannon. You'll get honest next steps, and if Apex is a fit, a written quote with every price spelled out.